Create Effective Ads on Google

Reach patients through pay-per-click marketing

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What is pay-per-click marketing (PPC)?

Pay-per-click marketing (PPC) or display advertising is the strategy of displaying ads on search engines like Google and have users click on the ad to redirect to a landing page or website. The ads are displayed on the first few search placements or on the right column of the search engine.

How can PPC help your practice?

It is a great marketing strategy to drive almost instant traffic related to a specific keyword or phrase. Most practices usually want ads relative to a specific service or procedure they would like to highlight and acquire more patients for. It helps acquire high quality visitors compared to other techniques such as SEO, which is more organic based.

What we do?

We manage entire ad campaigns from holding a strategic consultation to determine a practice’s goal, researching quality of keywords, writing high converting ad text, offering suggestions/adjustments, and providing in-depth performance reports. We make it easy to track ROI and achieve higher results while minimizing cost.

Advantages of PPC

  • Control monthly budget
  • Drive almost instant results
  • Be on first page of Google
  • Have more targeted visitor
  • Only pay when someone clicks on ad
  • Narrow marketing focus
  • Control timing and frequency of ad
  • Helps SEO
  • Highly measurable
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What You’ll Get.

  • Keyword research analysis
  • Budget control management
  • High converting ad text
  • Ad placement consulting
  • In-depth performance reporting
  • Ad text adjustments
  • & more…
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Did You Know?

  • Spending on PPC Ads rose 12% year-on-year in the fourth quarter of 2014. (sitewit)
  • Over 1.2 million businesses place ads on Google’s ad network. (wishpond)
  • 33% of google search clicks are generated through mobile. (wishpond)
  • In 2014, 73% of Google Ad Marketers plan to increase their PPC budget. (wishpond)
  • The top 3 ad spots take 41.1% of clicks on the search page. (wordstream)
  • 95% of ad marketers say text ads are very important. (moiserdata)
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Get In Touch

Speak to one of our marketing consultants about your needs & how we can help your practice.

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